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Posts Tagged ‘viral video’


pit stop: house of parliament

July 2nd, 2010 by lifeproof

Mark Webber made a pit stop right across the House of Parliament in London. Mark Webber is the pilot for Red Bull team in Formula 1. The brands are trying something new every day to improve their brand visibility. What’s next?

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Posted in PinPoint


antvertising: ants protest march

April 19th, 2010 by lifeproof

Another insect-guerilla marketing effort after flyvertising. This time, the ants in Brazil are marching to protest insecticide. This video has been prepared by Brazillian agency Giovanni+DraftFCB against Baygon. Flies, ants and other living things as well as non-living things… now, everything that you can imagine of may turn into a marketing or advertising tool. That’s [...]

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Posted in PinPoint


april 1: fool’s day virals

April 2nd, 2010 by lifeproof

This year April 1st has been a festival for virals on the internet since many agencies, firms and companies have released viral videos as a joke. One of them is Google. Google has launched a service: Google translate for animals, which helps you understand what animals are saying to you by holding your phone (made [...]

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Posted in PinPoint


earth hour: turn the lights off

March 25th, 2010 by lifeproof

It has been three years since the first Earth Hour took place when environmentally conscious Sydney residents, 2.2 million of them, turned their lights off to attract attention to climate change and excessive energy consumption. The campaign has grew bigger and wider in three years. Actually, in that one hour of darkness participating cities saved [...]

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Posted in PinPoint



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