Posts Tagged ‘marketing’
innovative marketing: the big mosquito party
September 15th, 2010 by lifeproof
A Swedish outdoor equipment store, Playground, has prepared a marketing campaign that involved mosquitos–lots of them. This creative case study is a very smart example of finding the exact right message, which would refer to a target group that is scattered all over the demographics and socialgraphics.
Tags: ambient marketing, case study, marketing, marketing communications case study, marketing strategy, mosquito party, mosquitos, Playground, Sweden, swedish outdoor equipment store, viral marketing
Posted in PinPoint
new images for old figures
March 6th, 2010 by lifeproof
FinansBank of Turkey has launched an ad campaign for its new age investment opportunities. It is said in the video and in print that the time has changed, so are the economy. There is a new economy in the world today, therefore FinansBank has developed new investments. Please ignore the information, as I do not [...]
Tags: ad campaign, Adam Smith, advertisement, advertising, Communism, Danish cartoon crisis, FinansBank, Friedrich Engels, John Stuart Mill, marketing, prophet, Prophet Mohammad, socialism, Turkey
Posted in PinPoint, Reminder
Scientism: the Religion of 20th Century
November 27th, 2009 by lifeproof
In 2007, Terry Eagleton came to Istanbul as a part of a conversation series that was titled “Meetings at the Center of the World.” Each conversation paired a Turkish and an international writer, thinker, expert, scholar in his/her field. Terry Eagleton was paired with renowned Turkish Sociologist, Hüsamettin Arslan, whose PhD dissertation was titled “Epistemic [...]
Tags: 20th century, advertising, Genetically Modified Foods, Genetically Modified Organisms, GMF, GMO, H1N1, H1N1 flu, H1N1 flu vaccine, Hassan-i Sabbah, Hüsamettin Arslan, Ideology and Criticism, marketing, Meetings at the Center of the Globe, propaganda, religion, Scientism, Scientology, Tayyip Erdogan, Terry Eagleton
Posted in Black Yogurt Chronicles
Hair Style™
November 14th, 2009 by lifeproof
Let’s go back to advertising and marketing campaigns and strategies again. This one is an ad campaign–from Turkey–for the most famous hair stylist in Istanbul, Yildirim Ozdemir. I think he is beginning to export his hair styling services to cosmopolitan inhabitants and foreigners in the city–otherwise, why would he have such iconic figures and a [...]
Tags: advertising, Bedandbreakfast, Burak Arici, Erçin Mor, hair style, hair styling, Istanbul, marketing, Photography, Sani Levi, Serhan Acar, Taner Ugan, Turkey, Yasin Aktasgil, Yildirim Ozdemir
Posted in PinPoint